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The Interview: TM Lewin MD on reviving the brand, reclaiming the high street and taking on Charles Tyrwhitt and Hawes & Curtis

Following the success of its first flagship store, which opened on Bow Lane in the City of London in April, TM Lewin added a second flagship store in Canary Wharf last month - both fuelled by a back-to-office boom - as well as a new cut-price store at Outlet Shopping at The O2.

Since opening the Bow Lane store, TM Lewin has sold over 7,000 shirts in-store, with tailoring now representing 30% of sales. Across all channels, shirt sales are up 43% year-on-year, while overall revenue this year has grown by around 40% compared to last year. The introduction of casualwear has also driven growth, with hybrid working playing a key factor.

With more store openings planned for 2026, it marks an exciting new chapter for one of Britain’s most iconic menswear brands. Dan Ferris, who originally joined TM Lewin as Finance Director four years ago, has been Managing Director for the past year - guiding it back to being a physical retail business once again to challenge the likes of Charles Tyrwhitt and Hawes & Curtis. He gives his take on a very different TM Lewin from the business that was bought out of a second administration in two…

TM Lewin marks return to the high street with new flagship store

The menswear specialist has announced the opening of a new flagship store on Bow Lane, London, in a move it called a “pivotal moment” for the business.

TM Lewin’s new store will house a tailoring service that allows customers to personalise their suits and shirts, and an in-store exclusive collection will also be available.

The City of London-based store will offer a range of formal shirts, tailoring and modern workwear essentials as it continues to emphasises its commitment to “quality, service and style” within a competitive menswear space.

The retailer said its new store has been designed to appeal to “the modern professional” shopper and offers a “refined” shopping experience. 

TM Lewin managing director Dan Ferris said: “We are thrilled to open our new store on Bow Lane, in the heart of the City of London.

“This flagship location is a key part of our strategy to connect with the next generation of customers who value high-quality, tailored menswear that complements their busy, modern lifestyles. Our aim is to offer a more personalised and immersive experience that enhances our online presence.”

The new store marks TM Lewin’s return to physical retail following the closure of its entire UK store…